Archive for the ‘NEWS’ Category

May
23/13
Nike’s Phil Knight On How He Became A Believer in Advertising
Written by Denis
Thursday, May 23rd, 2013

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The influence by Nike and Phil Knight, co-founder and chairman of the company, has been huge upon the world of advertising with many memorable campaigns over the last few decades that have contributed significantly towards Nike’s success. Phil Knight recently sat down and discussed about advertising with Ad Age to discuss about the brand’s longtime [...]

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Apr
24/13
etc. Pop-Up Store at Boxpark – UK’s First Trainer Consignment Shop
Written by Denis
Wednesday, April 24th, 2013

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The UK’s first dedicated trainer consignment store, etc. is taking its online presence into a physical one. Specialising in selling rare deadstock and used limited edition trainers sourced from private sellers around the world, etc. will be opening a pop-up store at London’s Boxpark. All pairs are one-offs and available in one size only. Atop [...]

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Mar
20/13
Human Made x Coca-Cola Installation at Present
Written by Denis
Wednesday, March 20th, 2013

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Having seen the release of the collaborative collection between Human Made and Coca-Cola , a custom installation for it stands in top London menswear retailer Present. Deservedly getting ssalutes for being a strong store, Present are exclusive stockists carrying the capsule.
The garments are inspired from vintage Coca-Cola vendor wear is reflected in the installation. A [...]

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Dec
12/12
Largest Comme des Garcons POCKET Shop Opens at Selfridges London
Written by Denis
Wednesday, December 12th, 2012

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Selfridges London has unveiled the largest ever Comme des Garcons POCKET Shop – the first ever department store for it be introduced to – dedicated to the avant-garde Japanese label’s expanding range of PLAY t-shirts, leather accessories and fragrances. The space, double the usual size of most Comme des Garcons’ pop-ups, features a floor-to-ceiling photographic [...]

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Dec
07/12
Win an Overnight Stay at GAME Pad – Hotel Package Designed for Gamers
Written by Denis
Friday, December 7th, 2012

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Winter season is no better time to get and play the latest video games and consoles, and retailer GAME have gone one better with the launch of the GAME Pad: the ultimate gaming getaway and must-have present for gamers. We’ve teamed up with them for a sweet giveaway.
Based at Staybridge Suites London Stratford City and [...]

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Nov
29/12
Red Stripe Make Music in East London Corner Shop
Written by Denis
Thursday, November 29th, 2012

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An uplifting yet surreal retail experience was happened in Dalston-based Best Supermarket, as the shop transformed into a giant musical instrument by Red Stripe lager. As customers picked up a refrigerated can of the beverage, it activated everything inside Best Supermarket to play out classic jam Rudy, A Message to You by Jamaican musician Dandy [...]

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Nov
27/12
Etcstore – UK’s First Trainer Consignment Store
Written by Denis
Tuesday, November 27th, 2012

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Selling no longer wanted sportswear footwear that you’ve not got round to wearing (and need that necessary clear-out) or your love affair’s over with a particular pair, can be a bit of an effort. So taking the stress away for buyers (and sellers alike) is Etcstore, the UK’s first trainer consignment store, providing the best [...]

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