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><channel><title>WeAreHQ &#187; FASHION</title> <atom:link href="http://www.wearehq.com/category/wearehq-fashion/feed/" rel="self" type="application/rss+xml" /><link>http://www.wearehq.com</link> <description>WeAreHQ... Vintage Sunglasses, online Magazine, limited edition sneakers and clothing, photography services...</description> <lastBuildDate>Wed, 08 Feb 2012 00:17:35 +0000</lastBuildDate> <generator>http://wordpress.org/?v=2.9.1</generator> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <item><title>All Gone Book Launch in London</title><link>http://www.wearehq.com/2012/02/all-gone-book-launch-in-london/</link> <comments>http://www.wearehq.com/2012/02/all-gone-book-launch-in-london/#comments</comments> <pubDate>Tue, 07 Feb 2012 23:59:38 +0000</pubDate> <dc:creator>Denis</dc:creator> <category><![CDATA[EVENTS]]></category> <category><![CDATA[FASHION]]></category> <category><![CDATA[NEWS]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=44485</guid> <description><![CDATA[
The All Gone 2011 edition book is due for release and to celebrate there&#8217;s a special event lined up for it. All Gone  documents the past 12 months of street culture in hardback print, publishing it on an annual basis ever since 2006. The series is curated by Michael Dupouy and his creative agency [...]]]></description> <content:encoded><![CDATA[<p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/all-gone-book-launch-london.jpg" alt="" title="all-gone-book-launch-london" width="650" height="1113" class="alignnone size-full wp-image-44494" /></p><p>The <a
href="http://www.allgonebook.com/"><strong>All Gone</strong></a> 2011 edition book is due for release and to celebrate there&#8217;s a special event lined up for it. All Gone  documents the past 12 months of street culture in hardback print, publishing it on an annual basis ever since 2006. The series is curated by Michael Dupouy and his creative agency La MJC, as they archive the most sought after items from the respective year. Once the item is ‘all gone’, a certain collector value goes with. And the book&#8217;s obtained a certain collector value too, with its appropriate title.</p><p>As the book&#8217;s set to release in London, Footpatrol and Puma team up in the book launch&#8217;s proceedings. The man behind the book, Michael Dupouy, will be in-store and on hand to talk about the current street culture scene and sign limited copies of this year&#8217;s book. In the run up to the latest of the PUMA x UNDFTD Clyde series, the footwear brand will have limited deadstock product to showcase.</p><p>The book has an on point leopard print covers which reflects 2011&#8217;s hype and appreciation for animal print. It&#8217;ll be available in classic leopard print (limited to 800 copies worldwide), and grey leopard print (limited to 600 copies worldwide). Check the flyer above for full details. If you fancy copping the book, you know the drill. Once it&#8217;s gone&#8230;</p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/all-gone-book-launch-london-01.jpg" alt="" title="all-gone-book-launch-london-01" width="650" height="432" class="alignnone size-full wp-image-44497" /></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/02/all-gone-book-launch-in-london/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Johnny Cupcakes x New Era &#8216;Mystery&#8217; Caps</title><link>http://www.wearehq.com/2012/02/johnny-cupcakes-x-new-era-mystery-caps/</link> <comments>http://www.wearehq.com/2012/02/johnny-cupcakes-x-new-era-mystery-caps/#comments</comments> <pubDate>Tue, 07 Feb 2012 23:50:52 +0000</pubDate> <dc:creator>Q</dc:creator> <category><![CDATA[FASHION]]></category> <category><![CDATA[Caps]]></category> <category><![CDATA[Johnny Cupcakes]]></category> <category><![CDATA[new era]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=44029</guid> <description><![CDATA[
Hello to Johnny Cupcakes&#8217; &#8216;Mystery&#8217; New Era hats. With a blue and purple option on the shelf, the naming of the hats was more of a mystery to me, until you catch a peep of the inlay of the hats embelished with a beautiful silk lining in some unusual contrasting colours. Not to forget the [...]]]></description> <content:encoded><![CDATA[<p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/johnny-cupcakes-x-new-era-mystery-caps-01.jpg" alt="" title="johnny-cupcakes-x-new-era-mystery-caps-01" width="650" height="445" class="alignnone size-full wp-image-44486" /></p><p>Hello to Johnny Cupcakes&#8217; &#8216;Mystery&#8217; New Era hats. With a blue and purple option on the shelf, the naming of the hats was more of a mystery to me, until you catch a peep of the inlay of the hats embelished with a beautiful silk lining in some unusual contrasting colours. Not to forget the staple cupcake and crossbones ebroidered in white on the front panel. The purple seems to be my favourite with the inlay kind of reminding me of the Nike Air Force 1 Easter Egg colourway released back in 2006.</p><p>To purchase one or both of these beauties head over to Johnny Cupcakes&#8217;s <strong><a
href="http://shop.johnnycupcakes.com/shop/headwear.aspx">webstore</a></strong> or pop into the Carnaby Street store in London.</p><p>Johnny Cupcakes<br
/> 10 Fouberts Place<br
/> Carnaby, London<br
/> W1F 7PF<br
/> T: 0207 734 3347</p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/johnny-cupcakes-x-new-era-mystery-caps-02.jpg" alt="" title="johnny-cupcakes-x-new-era-mystery-caps-02" width="650" height="421" class="alignnone size-full wp-image-44486" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/johnny-cupcakes-x-new-era-mystery-caps-03.jpg" alt="" title="johnny-cupcakes-x-new-era-mystery-caps-03" width="650" height="519" class="alignnone size-full wp-image-44488" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/johnny-cupcakes-x-new-era-mystery-caps-04.jpg" alt="" title="johnny-cupcakes-x-new-era-mystery-caps-04" width="650" height="445" class="alignnone size-full wp-image-44486" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/johnny-cupcakes-x-new-era-mystery-caps-05.jpg" alt="" title="johnny-cupcakes-x-new-era-mystery-caps-05" width="650" height="421" class="alignnone size-full wp-image-44486" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/johnny-cupcakes-x-new-era-mystery-caps-06.jpg" alt="" title="johnny-cupcakes-x-new-era-mystery-caps-06" width="650" height="519" class="alignnone size-full wp-image-44488" /></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/02/johnny-cupcakes-x-new-era-mystery-caps/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Marni for H&amp;M Commercial Directed by Sofia Coppola</title><link>http://www.wearehq.com/2012/02/marni-for-hm-commercial-directed-by-sofia-coppola/</link> <comments>http://www.wearehq.com/2012/02/marni-for-hm-commercial-directed-by-sofia-coppola/#comments</comments> <pubDate>Mon, 06 Feb 2012 23:59:58 +0000</pubDate> <dc:creator>Denis</dc:creator> <category><![CDATA[FASHION]]></category> <category><![CDATA[Fashion]]></category> <category><![CDATA[H&M]]></category> <category><![CDATA[marni]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=44352</guid> <description><![CDATA[
Since we announced the news of Marni for H&#38;M a little while ago, we&#8217;re treated to a commercial for the collection. It&#8217;s been directed by Academy Award and Golden Globe winner Sofia Coppola, who shot the visuals out in Marrakesh, Morocco. Bryan Ferry’s Avalon acts as the soundtrack, while actress Imogen Poots looks like right [...]]]></description> <content:encoded><![CDATA[<p><img
class="alignnone size-full wp-image-44385" title="marni-for-h&amp;m-commercial-directed-by-sofia-coppola" src="http://www.wearehq.com/wp-content/uploads/2012/02/marni-for-hm-commercial-directed-by-sofia-coppola.jpg" alt="" width="650" height="365" /></p><p>Since we announced the news of <strong><a
href="http://www.wearehq.com/2011/11/marni-at-hm-march-2012/">Marni for H&amp;M</a></strong> a little while ago, we&#8217;re treated to a commercial for the collection. It&#8217;s been directed by Academy Award and Golden Globe winner Sofia Coppola, who shot the visuals out in Marrakesh, Morocco. Bryan Ferry’s <em>Avalon </em>acts as the soundtrack, while actress Imogen Poots looks like right beaut in the clothing.</p><p>The garments on show are probably the most sophisticated out of all the H&amp;M high-fashion collaborations that I&#8217;ve seen, especially with Marrakesh acting as the backdrop for the collection, the bold colours and wearable prints look good. Expect Marni for H&amp;M to drop on March 8th.</p><p>Check out the visuals below for yourselves and see what to expect.</p><p><a
href="http://www.wearehq.com/2012/02/marni-for-hm-commercial-directed-by-sofia-coppola/"><em>Click here to view the embedded video.</em></a></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/02/marni-for-hm-commercial-directed-by-sofia-coppola/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Norse Projects Spring/Summer 2012 Headwear</title><link>http://www.wearehq.com/2012/02/norse-projects-springsummer-2012-headwear/</link> <comments>http://www.wearehq.com/2012/02/norse-projects-springsummer-2012-headwear/#comments</comments> <pubDate>Mon, 06 Feb 2012 23:45:45 +0000</pubDate> <dc:creator>Denis</dc:creator> <category><![CDATA[FASHION]]></category> <category><![CDATA[caps and hats]]></category> <category><![CDATA[Norse Projects]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=44376</guid> <description><![CDATA[
Top Danish menswear label Norse Projects release their first drop of headwear for Spring/Summer 2012. As always, their gear is on point delivering a big dose of goodness. Their famous five-panel cap offerings come with a white corn print on sky blue or navy for those fancying something quite jazzy, and there&#8217;s also tonal coloured [...]]]></description> <content:encoded><![CDATA[<p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/norse-projects-spring-summer-2012-headwear-01.jpg" alt="" title="norse-projects-spring-summer-2012 headwear-01" width="650" height="379" class="alignnone size-full wp-image-44377" /></p><p>Top Danish menswear label Norse Projects release their first drop of headwear for Spring/Summer 2012. As always, their gear is on point delivering a big dose of goodness. Their famous five-panel cap offerings come with a white corn print on sky blue or navy for those fancying something quite jazzy, and there&#8217;s also tonal coloured caps for those wishing for a  more low key approach. They all feature Norse Project&#8217;s signature white label on the front with their truth be told tagline, &#8220;Created for life — good for all seasons&#8221;.</p><p>Vintage fitted baseball caps with a wool construction have branding across the front in block ivory lettering with &#8216;NORSE&#8217;, as they&#8217;re available in grey or blue, with a contrasting green brim lining. A wardrobe staple favourite of beanies are also included in this drop, being ribbed knit. To round things off is my favourite release, it being the reversible bucket hat. A 60/40 polyester/cotton build for the bucket hats&#8217; outer look strong in olive, navy and black, while Oxford cotton linings of sky blue, beige and grey, respectively, await on the reverse — definitely a dapper touch.</p><p>Norse Projects Spring/Summer 2012 first drop of headwear is available now from <a
href="http://www.wearehq.com/2012/01/a-conversation-with-goodhood/"><strong>Goodhood</strong></a> in-store and <strong><a
href="http://goodhoodstore.com/?page=41&#038;id=631">online</a></strong>.</p><p>panel caps, bucket hats, beanies and fitted caps</p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/norse-projects-spring-summer-2012-headwear-02.jpg" alt="" title="norse-projects-spring-summer-2012 headwear-02" width="650" height="368" class="alignnone size-full wp-image-44378" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/norse-projects-spring-summer-2012-headwear-03.jpg" alt="" title="norse-projects-spring-summer-2012 headwear-03" width="650" height="368" class="alignnone size-full wp-image-44378" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/norse-projects-spring-summer-2012-headwear-04.jpg" alt="" title="norse-projects-spring-summer-2012 headwear-04" width="650" height="368" class="alignnone size-full wp-image-44378" /></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/02/norse-projects-springsummer-2012-headwear/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>adidas SLVR Spring/Summer 2012 Campaign</title><link>http://www.wearehq.com/2012/02/adidas-slvr-springsummer-2012-campaign/</link> <comments>http://www.wearehq.com/2012/02/adidas-slvr-springsummer-2012-campaign/#comments</comments> <pubDate>Sun, 05 Feb 2012 23:59:06 +0000</pubDate> <dc:creator>Denis</dc:creator> <category><![CDATA[FASHION]]></category> <category><![CDATA[adidas]]></category> <category><![CDATA[Fashion]]></category> <category><![CDATA[SLVR]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=44241</guid> <description><![CDATA[
adidas SLVR&#8217;s Spring/Summer 2012 campaign, shot by fashion photographer Willy Vanderperre, takes inspiration from the sport of fencing, as is the new collection. The precision and elegance of fencing is fused with colour pops for a fresh visual language. The images focus on sophisticated, white tailored silhouettes which echo the fencing uniform juxtaposed with bold [...]]]></description> <content:encoded><![CDATA[<p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/adidas-slvr-spring-summer-2012-campaign-01.jpg" alt="" title="adidas-slvr-spring-summer-2012-campaign-01" width="650" height="440" class="alignnone size-full wp-image-44249" /></p><p><strong><a
href="http://www.wearehq.com/?s=adidas+slvr&#038;task=search">adidas SLVR&#8217;s</a></strong> Spring/Summer 2012 campaign, shot by fashion photographer <a
href="http://willy-vanderperre.tumblr.com/"><strong>Willy Vanderperre</strong></a>, takes inspiration from the sport of fencing, as is the new collection. The precision and elegance of fencing is fused with colour pops for a fresh visual language. The images focus on sophisticated, white tailored silhouettes which echo the fencing uniform juxtaposed with bold primary colours.</p><p>Forever striving forward the fusion of tailoring and sportswear is highly appreciated in my opinion, as you know you know if you could a tracksuit all day for work and leisure, you blatantly would. This is where adidas SLVR come in, as they continue to create highly functional and sophisticated sportswear. The video shot extends the idea of adidas SLVR&#8217;s ethos whilst introducing the dynamic moves of a fencer set to a beat which is reminiscent of the sport’s rhythm.</p><p>Dirk Schönberger, adidas&#8217; Creative Director of Sport Style, has stated, &#8220;SLVR relies on the technical excellence of adidas as a brand, but pushes the limits of sportswear further and does not look back.It’s about staying open to ideas, concepts and a lifestyle. With SLVR it is the fusion of tailoring and sportswear to create something that I believe is relevant to culture right now.&#8221;</p><p>Check out the video and the photos below.</p><p><a
href="http://www.wearehq.com/2012/02/adidas-slvr-springsummer-2012-campaign/"><em>Click here to view the embedded video.</em></a></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/adidas-slvr-spring-summer-2012-campaign-04.jpg" alt="" title="adidas-slvr-spring-summer-2012-campaign-04" width="323" height="418" class="alignnone size-full wp-image-44248" /> <img
src="http://www.wearehq.com/wp-content/uploads/2012/02/adidas-slvr-spring-summer-2012-campaign-02.jpg" alt="" title="adidas-slvr-spring-summer-2012-campaign-02" width="323" height="418" class="alignnone size-full wp-image-44248" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/adidas-slvr-spring-summer-2012-campaign-03.jpg" alt="" title="adidas-slvr-spring-summer-2012-campaign-03" width="650" height="440" class="alignnone size-full wp-image-44251" /></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/02/adidas-slvr-springsummer-2012-campaign/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Y-3 Spring/Summer 2012 Campaign</title><link>http://www.wearehq.com/2012/02/y-3-springsummer-2012-campaign/</link> <comments>http://www.wearehq.com/2012/02/y-3-springsummer-2012-campaign/#comments</comments> <pubDate>Sat, 04 Feb 2012 23:54:28 +0000</pubDate> <dc:creator>Denis</dc:creator> <category><![CDATA[FASHION]]></category> <category><![CDATA[Fashion]]></category> <category><![CDATA[Y-3]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=44282</guid> <description><![CDATA[
Y-3&#8217;s Spring/Summer 2012 campaign&#8217;s been directed by visual artist Collier Schorr, as it takes its cue from the experimental city of Brasilia. “The Precipice,” Schorr’s fictitious travelogue, leads us further into Brasilia’s dramatic landscape of 20th century modernist architecture. The campaign&#8217;s accompanying visuals features a dark soundtrack, that&#8217;s conjured together from various sources; field recordings, [...]]]></description> <content:encoded><![CDATA[<p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/y-3-spring-summer-2012-campaign.jpg" alt="" title="y-3-spring-summer-2012-campaign" width="650" height="364" class="alignnone size-full wp-image-44335" /></p><p>Y-3&#8217;s Spring/Summer 2012 campaign&#8217;s been directed by visual artist Collier Schorr, as it takes its cue from the experimental city of Brasilia. “The Precipice,” Schorr’s fictitious travelogue, leads us further into Brasilia’s dramatic landscape of 20th century modernist architecture. The campaign&#8217;s accompanying visuals features a dark soundtrack, that&#8217;s conjured together from various sources; field recordings, old sci-fi films, and excerpts from &#8216;The Disintegration Loops&#8217; by William Basinski. The film&#8217;s female subject narrates throughout and remarks, &#8220;If it is a shore it has long ago been emptied of what lies past its edge.”</p><p>Regarding the project, Schorr has said, “I was inspired by the androgyny of Yohji Yamanoto’s designs to translate the clothing’s dualities onto screen and image. I was playing with a multitude of influences for the S/S 2012 campaign, inspired by the modernist literature and architecture that is in itself a fusion of political and architectural mantras, both dreamy and concrete.”</p><p>Check out the video and photography below for the Y-3 Spring/Summer 2012 campaign, all taken by Collier Schorr.</p><p><a
href="http://www.wearehq.com/2012/02/y-3-springsummer-2012-campaign/"><em>Click here to view the embedded video.</em></a></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/y-3-spring-summer-2012-campaign-00.jpg" alt="" title="y-3-spring-summer-2012-campaign-00" width="650" height="459" class="alignnone size-full wp-image-44342" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/y-3-spring-summer-2012-campaign-02.jpg" alt="" title="y-3-spring-summer-2012-campaign-02" width="650" height="459" class="alignnone size-full wp-image-44343" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/y-3-spring-summer-2012-campaign-03.jpg" alt="" title="y-3-spring-summer-2012-campaign-03" width="323" height="456" class="alignnone size-full wp-image-44344" /> <img
src="http://www.wearehq.com/wp-content/uploads/2012/02/y-3-spring-summer-2012-campaign-04.jpg" alt="" title="y-3-spring-summer-2012-campaign-04" width="323" height="456" class="alignnone size-full wp-image-44345" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/y-3-spring-summer-2012-campaign-05.jpg" alt="" title="y-3-spring-summer-2012-campaign-05" width="650" height="459" class="alignnone size-full wp-image-44346" /></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/02/y-3-springsummer-2012-campaign/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>T-Shirt Party Season Two</title><link>http://www.wearehq.com/2012/02/t-shirt-party-season-two/</link> <comments>http://www.wearehq.com/2012/02/t-shirt-party-season-two/#comments</comments> <pubDate>Sat, 04 Feb 2012 20:17:08 +0000</pubDate> <dc:creator>Denis</dc:creator> <category><![CDATA[FASHION]]></category> <category><![CDATA[T-Shirt Party]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=43201</guid> <description><![CDATA[
T-Shirt Party returns once again, carrying forward its ethos of &#8220;Real G&#8217;s wear white T&#8217;s&#8221;, alongside the tagline “T-Shirt Party — setting t-shirts free, for the people, every week”. The fun brainchild of Stan Still dropped 52 shirts with accompanying videos over one year. A London centric and a rather very British feel throughout the [...]]]></description> <content:encoded><![CDATA[<p><img
class="alignnone size-full wp-image-43514" title="t-shirt-party-season-two" src="http://www.wearehq.com/wp-content/uploads/2012/01/t-shirt-party-season-two.jpg" alt="" width="650" height="440" /></p><p><strong><a
href="http://www.wearehq.com/2010/08/t-shirt-party/">T-Shirt Party</a></strong> returns once again, carrying forward its ethos of &#8220;Real G&#8217;s wear white T&#8217;s&#8221;, alongside the tagline “T-Shirt Party — setting t-shirts free, for the people, every week”. The fun brainchild of Stan Still dropped 52 shirts with accompanying videos over one year. A London centric and a rather very British feel throughout the project with nostalgic references to the 90&#8217;s and grime, kept T-Shirt Party exciting to see what would come next on it&#8217;s weekly basis. The first collection started around March 2009 and the second installation is to drop on March 3rd, so hold tight&#8230;</p><p><a
href="http://www.wearehq.com/2012/02/t-shirt-party-season-two/"><em>Click here to view the embedded video.</em></a></p><p><img
class="alignnone size-full wp-image-44316" title="t-shrt-party-season-two" src="http://www.wearehq.com/wp-content/uploads/2012/02/t-shrt-party-season-two.jpg" alt="" width="650" height="440" /></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/02/t-shirt-party-season-two/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>UNDERCOVER for Uniqlo &#8216;UU&#8217; Spring/Summer 2012 Collection Lookbook</title><link>http://www.wearehq.com/2012/02/undercover-for-uniqlo-uu-springsummer-2012-collection-lookbook/</link> <comments>http://www.wearehq.com/2012/02/undercover-for-uniqlo-uu-springsummer-2012-collection-lookbook/#comments</comments> <pubDate>Thu, 02 Feb 2012 23:59:40 +0000</pubDate> <dc:creator>Denis</dc:creator> <category><![CDATA[FASHION]]></category> <category><![CDATA[Fashion]]></category> <category><![CDATA[undercover]]></category> <category><![CDATA[Uniqlo]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=44235</guid> <description><![CDATA[
High street retailers&#8217; collaborations with high end fashion designers have received a rather ridiculous amount of hype in the past couple of years, notably with the recent Versace for H&#038;M collection. It&#8217;s quite pleasant to see this isn&#8217;t quite the case with Uniqlo. Following the success of their joint efforts with Jil Sander&#8217;s J+ label, [...]]]></description> <content:encoded><![CDATA[<p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/undercover-for-uniqlo-uu-spring-summer-2012-collection-lookbook-01.jpg" alt="" title="undercover-for-uniqlo-uu-spring-summer-2012-collection-lookbook-01" width="650" height="433" class="alignnone size-full wp-image-44237" /></p><p>High street retailers&#8217; collaborations with high end fashion designers have received a rather ridiculous amount of hype in the past couple of years, notably with the recent Versace for H&#038;M collection. It&#8217;s quite pleasant to see this isn&#8217;t quite the case with <a
href="http://www.wearehq.com/?s=uniqlo&#038;task=search"><strong>Uniqlo</strong></a>. Following the success of their joint efforts with Jil Sander&#8217;s J+ label, the highstreet masters of basic garments unveil the visuals for their forthcoming &#8216;UU&#8217; capsule done by fellow Japanese label, UNDERCOVER.</p><p>Although UNDERCOVER aren&#8217;t quite a household name like Versace, but for those who know, they can expect a treat. This debut capsule with Uniqlo looks to cater for all members of the family in this seasonal arrangement. Boasting a wide range of offerings, ladies will be gifted with patterned florals and horizontal stripes, while blazers, hoodies, chinos and black leather jackets round out the collection. UNDERCOVER&#8217;s founder Jun Takahasi crafted the extensive &#8216;UU&#8217; collection with his wife and partner RICO, so a definite family emphasis shows through the capsule and lookbook. Expect this line to be released in the UK mid-March.</p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/undercover-for-uniqlo-uu-spring-summer-2012-collection-lookbook-02.jpg" alt="" title="undercover-for-uniqlo-uu-spring-summer-2012-collection-lookbook-02" width="650" height="433" class="alignnone size-full wp-image-44237" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/undercover-for-uniqlo-uu-spring-summer-2012-collection-lookbook-03.jpg" alt="" title="undercover-for-uniqlo-uu-spring-summer-2012-collection-lookbook-03" width="650" height="433" class="alignnone size-full wp-image-44237" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/undercover-for-uniqlo-uu-spring-summer-2012-collection-lookbook-04.jpg" alt="" title="undercover-for-uniqlo-uu-spring-summer-2012-collection-lookbook-04" width="650" height="433" class="alignnone size-full wp-image-44237" /></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/02/undercover-for-uniqlo-uu-springsummer-2012-collection-lookbook/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Evisu Ryu Jeans &#8216;Year of the Dragon&#8217;</title><link>http://www.wearehq.com/2012/02/evisu-ryu-jeans-year-of-the-dragon/</link> <comments>http://www.wearehq.com/2012/02/evisu-ryu-jeans-year-of-the-dragon/#comments</comments> <pubDate>Wed, 01 Feb 2012 23:39:19 +0000</pubDate> <dc:creator>Denis</dc:creator> <category><![CDATA[FASHION]]></category> <category><![CDATA[Evisu]]></category> <category><![CDATA[Jeans]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=44195</guid> <description><![CDATA[
Japanese denim specialists Evisu get on board the celebrations of the Chinese Zodiac&#8217;s Year of the Dragon.
Evisu use their straight cut dark denim Ryu jeans to feature a personally customised and skilfully hand painted Japanese dragon on the back right pocket. You&#8217;re able to have the option of a personalised colour-scheme made up of red, [...]]]></description> <content:encoded><![CDATA[<p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/evisu-ryu-jeans-year-of-the-dragon-00.jpg" alt="" title="evisu-ryu-jeans-year-of-the-dragon-00" width="650" height="433" class="alignnone size-full wp-image-44203" /></p><p>Japanese denim specialists Evisu get on board the celebrations of the Chinese Zodiac&#8217;s Year of the Dragon.</p><p>Evisu use their straight cut dark denim Ryu jeans to feature a personally customised and skilfully hand painted Japanese dragon on the back right pocket. You&#8217;re able to have the option of a personalised colour-scheme made up of red, white, green and blue for the illustrated dragon, with shades of gold or silver to finish it off. This will sit alongside the brand&#8217;s famous seagull motif that&#8217;s also expertly hand painted and a &#8216;Ryu 2012&#8242; print on the jean&#8217;s leather patch authenticate this release&#8217;s exclusivity.</p><p>As expected, the results are strong on dope denim, but they do come at a dear cost. Being highly limited to a run of thirty pairs and the inclusion of Evisu&#8217;s artists&#8217; skills, the jeans will set you back a cool £300. To package them is a stylish commemorative denim tote bag. They&#8217;re available now and are exclusively sold from Evisu&#8217;s <strong><a
href="http://www.boxpark.co.uk/">Boxpark</a> </strong> spot.</p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/evisu-ryu-jeans-year-of-the-dragon-02.jpg" alt="" title="evisu-ryu-jeans-year-of-the-dragon-02" width="650" height="650" class="alignnone size-full wp-image-44197" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/evisu-ryu-jeans-year-of-the-dragon-03.jpg" alt="" title="evisu-ryu-jeans-year-of-the-dragon-03" width="650" height="650" class="alignnone size-full wp-image-44197" /></p><p><img
src="http://www.wearehq.com/wp-content/uploads/2012/02/evisu-ryu-jeans-year-of-the-dragon-04.jpg" alt="" title="evisu-ryu-jeans-year-of-the-dragon-04" width="650" height="650" class="alignnone size-full wp-image-44199" /></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/02/evisu-ryu-jeans-year-of-the-dragon/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Liberty Art Fabrics Spring/Summer 2012</title><link>http://www.wearehq.com/2012/01/liberty-art-fabrics-springsummer-2012/</link> <comments>http://www.wearehq.com/2012/01/liberty-art-fabrics-springsummer-2012/#comments</comments> <pubDate>Tue, 31 Jan 2012 23:58:44 +0000</pubDate> <dc:creator>Manish</dc:creator> <category><![CDATA[FASHION]]></category> <category><![CDATA[Fabric]]></category> <category><![CDATA[Liberty]]></category> <category><![CDATA[Liberty Art Fabrics]]></category> <category><![CDATA[Liberty Of London]]></category> <category><![CDATA[london]]></category> <category><![CDATA[Textile]]></category><guid
isPermaLink="false">http://www.wearehq.com/?p=43914</guid> <description><![CDATA[
If you&#8217;re looking for some new patterns or dash of ideas for garments, perhaps you should consider making one from scratch or giving some of your existing garments a little bit more WOW. The Spring/Summer 2012 Liberty Art Fabrics collection is now available and has a large range of patterns to get your creative juices [...]]]></description> <content:encoded><![CDATA[<p><img
class="alignnone size-large wp-image-43915" title="liberty-ss12-mood" src="http://www.wearehq.com/wp-content/uploads/2012/01/liberty-ss12-mood-650x365.jpg" alt="" width="650" height="365" /></p><p>If you&#8217;re looking for some new patterns or dash of ideas for garments, perhaps you should consider making one from scratch or giving some of your existing garments a little bit more WOW. The Spring/Summer 2012 Liberty Art Fabrics collection is now available and has a large range of patterns to get your creative juices flowing. The collection is made up of the following categories below. A complete selection of fabrics are available now in-store at Liberty and <a
href="http://www.liberty.co.uk/fcp/categorylist/dept/fabrics_new-season"><strong>online</strong></a>. For a bit more insight into the inspiration behind the collection, check out the interview below with Emma Mawston, the Head Designer at Liberty Art Fabrics, further below.</p><p>Visualiser<br
/> <img
class="alignnone size-large wp-image-43916" title="visualiser" src="http://www.wearehq.com/wp-content/uploads/2012/01/visualiser-650x185.jpg" alt="" width="650" height="185" /></p><p>Archive<br
/> <img
class="alignnone size-large wp-image-43917" title="archive" src="http://www.wearehq.com/wp-content/uploads/2012/01/archive-650x185.jpg" alt="" width="650" height="185" /></p><p>Glencot House<br
/> <img
class="alignnone size-large wp-image-43918" title="glencot" src="http://www.wearehq.com/wp-content/uploads/2012/01/glencot-650x185.jpg" alt="" width="650" height="185" /></p><p>Whitworth<br
/> <img
class="alignnone size-large wp-image-43919" title="whitworth" src="http://www.wearehq.com/wp-content/uploads/2012/01/whitworth-650x185.jpg" alt="" width="650" height="185" /></p><p>The National Gallery<br
/> <img
class="alignnone size-large wp-image-43920" title="national-gallery" src="http://www.wearehq.com/wp-content/uploads/2012/01/national-gallery-650x185.jpg" alt="" width="650" height="185" /></p><p>Central Saint Martins<br
/> <img
class="alignnone size-large wp-image-43921" title="stmartins" src="http://www.wearehq.com/wp-content/uploads/2012/01/stmartins-650x185.jpg" alt="" width="650" height="185" /></p><p>Digital<br
/> <img
class="alignnone size-large wp-image-43922" title="digital2012" src="http://www.wearehq.com/wp-content/uploads/2012/01/digital2012-650x185.jpg" alt="" width="650" height="185" /></p><p><a
href="http://www.wearehq.com/2012/01/liberty-art-fabrics-springsummer-2012/"><em>Click here to view the embedded video.</em></a></p><div
style='clear:both'></div>]]></content:encoded> <wfw:commentRss>http://www.wearehq.com/2012/01/liberty-art-fabrics-springsummer-2012/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> </channel> </rss>
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